Tom Cates

Tom Cates is the Chief Storyteller at Encompass-CX. His proven research-based approach to uncovering the true value of a customer relationships helps companies tackle real issues in customer satisfaction, retention and loyalty.

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NPS is Not Enough to Understand Today’s Customer Experience

Author: Tom CatesOn: Apr 08Categories: B2B, Client Experience, CX, NPS, Trusted Advisor No Comments

NPS is Not Enough to Understand Today’s Customer Experience

B2B, Client Experience, CX, NPS, Trusted Advisor

The Trusted Advisor Relationship – Why It’s Worth It

Author: Tom CatesOn: Nov 29Categories: B2B, Client Experience, Customer Experience, CX, Trusted Advisor No Comments

The Trusted Advisor Relationship – Why It’s Worth It

B2B, Client Experience, Customer Experience, CX, Trusted Advisor

Measuring the Client Experience – Why It’s Important

Author: Tom CatesOn: Sep 21Categories: B2B, Customer Experience, Uncategorized No Comments

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